We’ve all seen (read drooled over) Instagram videos of people making beautiful patterns and designs on coffee, but this barista in London is taking this trend to another level.
“Selfieccino” is a new trend that The Tea Terrace in London has started. This cafe, based in House of Fraser’s Oxford Street branch, is the first in Europe to serve coffee with an image of customers’ faces on the frothy topping of their coffee.
So, now you can merrily sip on your portraits.
The process isn’t really complicated, customers have to send their headshots to the barista through an online app and they are supposed to add their choice of drink. The image is then uploaded to the ‘cino’ machine as the coffee or hot chocolate is placed in its position. The machine scans and reproduces the image of the froth using flavorless food colour.
The entire process takes around 3-4 mins before the drink is ready to be served. Not just this, the drink is also photographed and sent to all points via social media. The ‘Selfieccino’ costs 5.75 pounds.
While talking to Reuters, Ehab Salem Shouly, owner of The Tea Terrace said, "Due to social media, the dining experience has completely shifted. It's not enough any more to just deliver great food and great service - it's got to be Instagram worthy."
Since its launch on Saturday, the barista has sold almost 400 ‘Selfieccinos’ and the hashtag Selfieccino is going viral on all social media platforms.
With plans to expand this service to its other outlets, The Tea Terrace is planning to trademark the term.
Information and cover image sourced from reuters