Japanese Campaign Comes Up With An Adorable Range Of Mini Furniture For Cats

A creative yet comfy campaign strategy!

Small furniture, okawa city, craftsman MADE’, Japan, Cute furniture, Adorable small bed
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Who doesn’t what a comfortable, cosy life? We all feel like leaning on the bed after a long weary day.

And so to make our pets experience this comfy feeling, Japan’s Okawa City has come up with a 60-second video that shows feline friends-cum-guinea pigs are seen lying down comfortably on their personal couch.

The campaign uses the title ‘craftsman MADE’

Adorable as it looks, this campaign is started with a view to promote the area in Fukuoka, a hub for professional craftsmen specialising in traditional crafts such as woodworking, hardware, glass and cutlery.

Information source: deisgnbloom

All images sourced from deisgnbloom


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Shruti Mendulkar (WRITER)

I am a girl full of beans. What drives me crazy is food, not just savoring it but also preparing it. I am a writer, food blogger, designer and potter header…oops, went too much with the flow!

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