Shah Rukh and Imtiaz Ali took the Internet by storm when they introduced the world to their upcoming project Jab Harry met Sejal. The name created much buzz given its similarity to the famous Hollywood movie When Harry Met Sally.
In an innovative way to promote this upcoming love story starring Shah Rukh and Anushka Sharma, director Imtiaz Ali came up with the idea of 'mini trails'. This actor-director duo will present 'mini trails', that is, a series of 30-second-long clips from the movie, in the run-up to the film's release on August 4.
These mini-series, which will start from June 19, will give a peek into the lives of the lead pair. Talking about this idea, Shah Rukh said in a statement, "These trails will serve as moments from their journey which gradually lead to the bigger story that would unfold in the theatres. Imtiaz has a special way of writing and shooting his scenes."
Well, given the name controversy, we are excited about the stories behind the lens as well.
Title image: firstpost